Phone words can change your business number into an instantly recognized business tool. This makes the lettering system more proficient and easier to commit to memory than a number based system. Phone words are numbers that spell a word (e.g. 1300 AIRTEL, 1800 PIZZAS, 1300 AUSSIE).
Benefits of Phone word numbers:
i. REPEAT MARKETING - A good phone word number is one of the few things you can do to increase word-of-mouth and customer referral marketing as well as repeat customers by making it easier for customers to remember how to reach you or to tell someone else how to reach you.
Consider a business recommending AIRTEL to another business.
Business A: Have you heard of AIRTEL Australia. They provide complete telephony solutions to businesses. I have dealt with them and they are just brilliant.
Business B: How do I get in touch with them?
Business A: Just call 1300 AIRTEL.
ii. REPUTABLE ORGANIZATION- A good phone word number makes you look larger and more established and creates an image of a good more significant brick and mortar business, which has proven to be a real advantage in online marketing.
iii. CUSTOMER FOCUSED IMAGE - Toll free numbers create a professional customer focused image. They show a companies desire to hear from consumers and make it easy for consumers to call and make the company seem more local no matter where they're based.
iv. INSTANT BRAND NAME - Just like a good domain name, a good phone words creates an almost instantly esteemed brand name.
v. CREDIBILITY - A good toll free number gives even the smallest start up, an air of credibility and weight. Consumers also trust companies more when they are easily reachable.
vi. INCREASED RESPONSE RATES - A memorable Phone word can increase advertising effectiveness. People remember words more easily then numbers. Try it yourself. Try to remember 1300 247 835. Bit tough….isn’t it. Now try 1300 AIRTEL. Bingo…there you go. You have just memorized our customer service number.
To learn more about phone word numbers, which sometimes are also referred as vanity numbers please call us on 1300, AIR TEL |